Hulu’s average CPMs fell from $29.40 in Q1 2018 to $25.00 in Q1 2019. Analysts point to industry-wide premium digital video inventory growing against stable demand. This has led to lower CPMs for some publishers. Hulu advertising revenues climbed 45% over previous year, largely due to their subscription base rising 40% YoY. What this means […]
I was sitting on my couch one evening, glancing through a Thai cookbook while deciding on a dinner recipe. I’m someone who believes cooking is a form of art and while reading this recipe book, I came across an excerpt discussing a theory on creativity from a great documentary filmmaker, Werner Herzog. According to Herzog, […]
According to AdExchanger, “Chinese manufacturer Hisense debuted the first 4k HD smart TV projector integrated with AI-powered voice assistants, and a connected TV that can place online orders for consumers using voice”. Connected homes will feature ovens and refrigerators enabled by voice. The computers powering these devices will collaborate data to paint a holistic picture […]
In 2016, so much of our reality is now spent consuming technology. From desktops and televisions at home, to laptops and tablets at the coffee shop, to smartphones and Apple watches at a sporting event, our devices follow us everywhere we go. How many of us are guilty of checking our smartphone while simultaneously browsing the web on our laptop with our TV turned on in the background?
Shawn Carter, more commonly known as Jay Z, is a hip-hop mogul whose success has catapulted him into a household name. From record label owner, to music festival curator, to being close buddies with President Obama, there’s no obstacle too large standing in the way of this former kid from the streets of Brooklyn.