Media Manager, Paid Search

Position Overview:

Come and join this strategic, analytically driven, highly collaborative, supportive team with a culture that emphasizes work-life balance; Harmelin has been voted one of the ‘Best Places to Work’ by AdAge two years in a row (2020 and 2021). We are strategic partners to clients that span multiple verticals including QSR/Retail, CPG, Healthcare, Auto, Financial, and more; proactively seeking to evolve/grow their business. Make your mark in a culture of learning and intellectual curiosity that allows for advanced test and learn programs as well as innovative thinking.

As a Search Manager you’re tasked with understanding our client’s business, maintaining advanced knowledge of the search landscape, emerging solutions and can comfortably work directly with clients to articulate strategies that drive business outcomes, communicating regularly with internal account teams and specialists across digital disciplines including programmatic and social media. We are a Search Ads 360 certified agency and have received recognition for search awards.

Title and salary for position to be commensurate with experience and qualifications.

Responsibilities:

• • Develop search media plans inclusive of strategies, tactics, campaign structures, builds and optimization bid strategies across search engines like Google and Bing Ads
  • Oversee day-to-day campaign performance, including monitoring, identifying, and bid management
  • Develop advertising messaging that align with client’s creative strategies and search best practices
  • Drive account financial & KPI success to meet or exceed goals
  • Communicate directly with clients on key accounts regarding strategy, performance outcomes and next steps
  • Frequent communication with internal planning teams, specialists across digital disciplines, and representatives from various search vendors (platforms and technologies representatives)
  • Supervise, mentor and train junior team members
  • Work with the Reporting & Analytics team to facilitate reporting and analysis
  • Review and reconcile media invoices using the agency billing system
  • Keep informed of relevant issues affecting the paid search and overall digital landscape
  • Other duties may be assigned as is deemed necessary to meet company needs

Keys To Success:

• • Bachelor’s degree preferred
  • 6+ years paid search buying experience
  • Advanced knowledge of the search landscape and platforms: Google Ads, Google Analytics, Bing
  • Advanced Knowledge of search and media landscape tools (Keyword Planner and competitive tools such as SEM Rush, comScore, Kantar, etc.)
  • Google Ads and Microsoft Advertising certified
  • Experience using search optimization platforms preferred (e.g., Search Ads 360, Kenshoo)
  • Functional understanding of other digital advertising channels preferred (e.g., SEO, social media, programmatic, display, video, etc.)
  • Employee management experience
  • Strong communication skills that can be demonstrated in direct client interactions
  • Knowledge and experience with media intelligence tools such as SEM Rush, comScore, and Keyword Planner

Benefits:

• • Medical, dental and vision coverage
  • Life Insurance
  • Long Term Disability
  • 401K
  • Generous paid time off and holidays
  • AFLAC and Flex Spending Accounts
  • EOY medical reimbursement
  • Health Advocate healthcare assistance program
  • Fitness club reimbursement
  • Professional and personal development allowance
  • Legal services and identity theft protection

Harmelin Media is committed to building a diverse, equitable, and inclusive workplace, and is proud to be an equal opportunity employer. We will consider all qualified applicants for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Interested candidates should send a resume to opportunities@harmelin.com