Welcome to the 21st edition of the Harmelin Media Report’s new TV season review. For the 2015-16 season which just ended in the spring, the networks renewed more shows than the prior year — eighteen new shows were renewed compared to fourteen in the 2014-15 season. This coming season, the networks will premiere 20 new shows in the fall (13 dramas and 7 comedies). Additionally, there are more than 23 shows premiering in mid-season.
The 20th edition of The Harmelin Media Report’s new fall TV season predictions:
Remember back when the M in MTV stood for Music? Now the M stands for a Multitude of ways to scare the bejeezus out of people… as long as you’re under 30 because no one over 30 can stand to watch the network. In June, MTV premiered Scream, and their latest show One Bad Choice is really just about that… the consequences of one bad choice.
The Discovery Channel is enjoying a successful run and it continued this past year with primetime ratings up 12% from the previous year. The network will return the staples that have gotten them this successful run and shows will include the favorite Shark Week. Also coming back to help secure the loyal fan base will be Naked and Afraid, Deadliest Catch, Bering Sea Gold, and Gold Rush. This should keep the network right around where it has been in recent years, but in order to move up and garner higher viewership, Discovery is bringing in several interesting new shows this coming year.
With Duck Dynasty seeming to have reached its peak, A&E is looking to rebound from lower-than-expected viewership this past year. Primetime viewership was down 28% from the previous year, and with that news, the network will bring back its bigger shows, which include Bates Motel and Unforgettable. The network is also pinning its hopes on several key new programs this coming year. At the start of 2016, A&E will premiere Damien.
The CW has only one new show on the docket for fall and two for mid-season. This comes after a year that EVP of Sales Rob Tuck called the CW’s best season ever. “Our ratings are up year-to-year for the third season in a row.
FOX has some serious momentum heading into the 2015-2016 network TV season. The unofficial MVP (Most Valuable Program) from last season is its hit show Empire which will be back bigger and better with a host of celebrities from the music world (Ne-Yo, Alicia Keys and Lenny Kravitz to name a few). Rookie of the Year went to the prime time telecast of golf’s US Open at Chambers Bay in Tacoma, Washington.
NBC will remain # 1 among Adult 18-49 viewers for the second year in a row, thanks to Sunday Night Football, the Super Bowl, The Voice and The Blacklist.
CBS has finished number one in total viewers for 12 of the last 13 seasons. In a recent teleconference, CBS CEO Les Moonves touted the strength that CBS’s returning favorites, new programs, and their airing of the Super Bowl will bring to the network this season.
ABC has only four fall series premieres this year and the cast of characters is very interesting! We have a former Miss India and Bollywood star, an actual doctor, medical license and all, my teen crush Sonny Crockett and my childhood favorite, Miss Piggy. (And the rest of the Muppets too.)